We are a branding agency based in Sheffield, and since 2012 we’ve been helping businesses across the city and around the UK get their first impression right, and make sure it keeps working for them long after launch.
Our branding agency creates verbal and visual identities for companies that want to stand out and turn heads. Every brand we build starts with its own story: who you are, why you do what you do and what makes you worth choosing. We then turn that story into a name, a look and a voice that feel unmistakably yours.
Most people decide how they feel about a business before they’ve read a single word. That’s why branding matters so much. Done well, it’s what sets you apart from competitors, gives people a reason to trust you and turns your brand into something that brings in real, profitable work.
Your logo, your colours, the tone of your website and the way your team describes what you do all shape that first impression. Our job is to bring them together into a brand that knows who it’s for, is easy to recognise and helps you win more of the right work.
A good-looking logo can’t fix a brand that doesn’t know what it stands for. That’s why our projects start with strategy, not sketches.
As a brand strategy agency, we spend time getting under the skin of your business. Who are your best customers? What do they think of you right now? What are your competitors saying, and where’s the gap nobody is filling? From there, we shape your positioning, values, messaging and the personality that ties it all together.
What you get is a clear, practical strategy your team will actually use. It gives every design decision a reason behind it, and makes everyday jobs like writing your website, briefing a photographer or launching a new service much easier.
Our brand strategy work covers:
A branding agency helps businesses define who they are and how they want to be seen, then turns that into a visual identity and messaging that works everywhere. At Olano, that means strategy, logo design, brand guidelines and the materials you need to launch, from print to website and motion.
Your logo is one part of your brand. Your brand is the whole impression people have of your business, shaped by your visuals, your tone of voice, your service and your reputation. A strong logo helps, but it works best as part of a joined-up identity.
Absolutely. Not every business needs a full rebrand. Sometimes a tidy-up of your logo, colours and guidelines is enough to make your brand feel current again. We’ll give you an honest view on what will make the biggest difference.
Timings depend on the scope of the work. As a guide, we can pull together a light-touch brand with business essentials in as little as 1 week. Fully fledged brand projects can take 2–4 weeks but are always worth the wait. We’ll agree a timeline with you during planning and keep you updated throughout.
It depends on what you need. As a guide, a light-touch package covering your logo, colour palette, typography direction, social media assets, brand guidelines and a roll-out strategy is usually in the region of £1,200–£2,500. A full brand strategy and identity is a bigger project. After our discovery stage, we’ll send you a Statement of Works setting everything out clearly, so you know exactly what you’re getting before anything starts.